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Great Wall of Facebook: The Social Network's Plan to Dominate...

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Saved by 19 people (0 private), first by anonymouse user on 2009-06-22


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"We never liked those guys," says one former Facebook engineer. "We all had that audacity, 'Anything Google does, we can do better.' No one talked about MySpace or the other social networks. We just talked about Google."

Highlighted by takuya514

Today, the Google-Facebook rivalry isn't just going strong, it has evolved into a full-blown battle over the future of the Internet—its structure, design, and utility. For the last decade or so, the Web has been defined by Google's algorithms—rigorous and efficient equations that parse practically every byte of online activity to build a dispassionate atlas of the online world. Facebook CEO Mark Zuckerberg envisions a more personalized, humanized Web, where our network of friends, colleagues, peers, and family is our primary source of information, just as it is offline.

Highlighted by takuya514

In Zuckerberg's vision, users will query this "social graph" to find a doctor, the best camera, or someone to hire—rather than tapping the cold mathematics of a Google search. It is a complete rethinking of how we navigate the online world, one that places Facebook right at the center.

Highlighted by raheggem

on 2009-06-24 by raheggem

This is what I was proposing to Microsoft years ago, but they couldn't see it then. Can they see it now? B2B is still ripe for the taking...

users will query this "social graph"

Highlighted by ssparkss

More than 200 million people—about one-fifth of all Internet users—have Facebook accounts.

Highlighted by jbronstein

Like typical trash-talking youngsters, Facebook sources argue that their competition is old and out of touch. "Google is not representative of the future of technology in any way," one Facebook veteran says. "Facebook is an advanced communications network enabling myriad communication forms. It almost doesn't make sense to compare them."

Highlighted by takuya514