Web Strategy by Jeremiah » List of “White Label” (Application...

Social Networking goes mainstream
I was recently asked by a buddy to name off some social networking platforms that could be branded or changed as needed (that’s where that term ‘white label’ has come from). It’s somewhat relevant as Om Malik has now asked a rhetorical question if Social Network tools are just a feature of website. Overtime, like blogs, these will ‘normalize’.

What is “White Label” Software?
This is software you can brand and integrate tightly into your existing domain. The user experience should be near seamless, therefore any company can have their own MySpace. Kindly do not submit Social Networking tools that don’t meet this criteria, as the list can extend to hundreds if not thousands of companies.

The List
Here’s a list of Social Networking platforms, or suites that you could take and rebrand, if you know of any others, please leave a comment (many of the following are from those that left comments, like Gideon who left quite a few links). Not sorted in any particular order:

BlogTronix
I met Vassil, the CEO, I think it has a chance of giving Sharepoint a run for it’s money given it’s Intranet type features

Sharepoint
Microsoft’s collaboration suite is getting social networking tools for it’s 2007 version, I’m waiting for Microsoft to call me to do a demo.

Five Across
SF company just acquired by Cisco

Community Server
I was looking at this while at a previous role, this is what the famous Channel 9 was built on, as well as Dell 1to1 and Xbox

PeopleAggregator
I’m having dinner with Marc Canter tonight of Broadband Mechanics, I’ll be video interviewing him to learn about his “white-label MySpace-in-a-Box”

Social Platform
Just saw this one, looks pretty interesting.

SiteLife from Pluck
Pluck already has some other products this could be interesting.

Affinity Circles
This seems to have quite a few educational clients, interesting.

Kick Apps
White label hosted version.

Web Crossing
Social networking and collaboration suite.

Crowd Factory
“Platform that allows you to create a social network site similar to MySpace”

CollectiveX
Doesn’t appear to be a white label, but it’s certainly a Social Network, pretty interesting.

ElggSpaces
Doesn’t appear to be able to be white label, but may have open ID architecture.

Me.com
“Build your own community with SNAPP! It’s as easy as point and click”

Onesite
“Customized white-label social networking partnership solutions for large media, entertainment, and community brands.”

PHPfox
Looks like it has some of the open source apps I’ve used before glued together for a social network. I wonder if this will be a dedicated feature available to most web hosts.

Select Minds
“SelectMinds pioneered corporate alumni programs over 7 years ago and continues to push the boundaries of technology in