Skip to main content

Sysomos | In-Depth Look Inside the Twitter World

Popularity Report

Total Popularity Score: 0
Loading...
Loading...
Loading...
Loading...
Loading...
Loading...

Rank

Bookmark History

Saved by 53 people (1 private), first by anonymouse user on 2009-06-11


Public Sticky notes

5% of Twitter users account for 75% of all activity

Highlighted by dobiho

  • 85.3% of all Twitter users post less than one update/day
  • 21% of users have never posted a Tweet
  • 93.6% of users have less than 100 followers, while 92.4% follow less than 100 people
  • 5% of Twitter users account for 75% of all activity (see the report on analysis of top-5% users)

    • Highlighted by athomedia

    More than 50% of all updates are published using tools, mobile and Web-based, other than Twitter.com. TweetDeck is the most popular non-Twitter.com tool with 19.7% market share.

    Highlighted by surajpatel11

    Of the people who identify themselves as marketers, 15% follow more than 2,000 people. This compares with 0.29% of overall Twitter users who follow more than 2,000 people.

    Highlighted by surajpatel11

    More than 50% of all updates are published using tools, mobile and Web-based, other than Twitter.com. TweetDeck is the most popular non-Twitter.com tool with 19.7% market share.

    Highlighted by athomedia

    Since the beginning of the year, 72.5% of Twitter users have signed up for the service

    Highlighted by melaclaro

    So what accounted for the tremendous growth in March and April? In March, Twitter started to attract significant media attention after Compete.com reported that the number of Twitter users had skyrocketed in February.

    Highlighted by melaclaro

    In April, Twitter's profile was enhanced when Ashton Krutcher (aka @aplusk) waged a public race against CNN to be the first to have one million followers. Then, on April 17, talk show celebrity Oprah Winfrey (aka @oprah) started using Twitter, making her first Tweet on her show with help from Twitter co-founder Ev Williams.

    Highlighted by melaclaro

    93.6% of Twitter users have less than 100 followers, while 98% of users have less than 400 followers.

    Highlighted by melaclaro

    1.35% of users have more 500 followers, and only 0.68% of more than 1,000 followers

    Highlighted by melaclaro

    Until people have 150 followers, they follow about the same number of people. After that, this starts to break down.

    Highlighted by melaclaro

    As Twitter users attract more followers, they tend to Tweet more often. This is particularly evident once someone has 1,000 followers the average number of Tweets/day climb from three to six. When someone has more than 1,750 followers, the number of Tweets/day rises to 10.

    Highlighted by melaclaro

    5% of users account for 75% of all activity, 10% account for 86% of activity, and the top 30% account for 97.4%

    Highlighted by melaclaro

    Tuesday is the most popular day for Twitter activity, accounting for 15.7% of total activity; followed by Wednesday (15.6%) and Friday (14.5%)

    Highlighted by melaclaro

    the most Twitter activity happens from 11 a.m. to 3 p.m. (EST)

    Highlighted by melaclaro

    More than half of Twitter users (55%) use something other than Twitter.com. TweetDeck is the most popular non-Twitter.com publishing tool with 19.7% market share

    Highlighted by melaclaro