Shirky: The Music Business and the Big Flip
Popularity Report
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Saved by 5 people (-1 private), first by anonymouse user on 2006-03-02
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The most important departments at a record label are Artists & Repertoire,
and Marketing. A&R's job is to find new talent, and Marketing's job is to
publicize it. These are both genuinely hard tasks, and unlike production or
distribution, there is no serious competition for those functions outside the
labels
Highlighted by joel
Thanks to software like ProTools and CakeWalk, the production of music is
heavily digital. Thanks to Napster and its heirs like Gnutella and Kazaa, the
reproduction and distribution of music is also digital. As usual, this
digitization has taken an enormous
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Clay Shirky
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