Visualizing Social Media Fatigue - ReadWriteWeb
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Saved by 17 people (-2 private), first by anonymouse user on 2008-02-08
- Elepants on 2009-08-05 - Tags internet , SU , Tags
- Anitsirk on 2008-08-23 - Tags socialmedia
- Gwidianto on 2008-06-23 - Tags A_To Read , To Read_08-03-30
- Mmarlatt on 2008-06-07 - Tags readwriteweb , socialnetworking , web2.0 , socialnetworks
- Bibliothecaire on 2008-04-04 - Tags socialmedia , readwriteweb , visualization , social , networks
Public Sticky notes
Visualizing Social Media Fatigue
Our attention is stretched so thin these days that there are
times when I have actually tried to register for what I thought was a new
service only to realize later that I already had an account -- it just got lost
in the shuffle. With so many new web sites and services vying for our attention
it is easy to feel the effects of social media fatigue. Andrew Shuttleworth, a
social media junky living in Japan, thought it might be helpful to try to map
his social media usage. The result is a staggering view of how information we
put on the web flows.
Highlighted by mmarlatt
Highlighted by margolis
I'm not out to criticize, but I'm very curious how he feels about it and if he feels like he's being more effective by belonging to so many services. When do we hit the law of diminishing returns?
In any case, "Social Network Fatigue" and "Social Media Fatigue" is going to be the popular catchphrase of 2008 for Internet experts. As I've written last week, there already has been a rash of articles on the topic:
- MySpace is Engagement Are Down?
"The average length of time users spend on all of the top three sites is on the slide. Bebo, MySpace and Facebook all took double-digit percentage hits in the last months of 2007." From the Register.Co.UK - Google sees issue with Social Network Ads
"We have found that social networking inventory is not monetizing as well as expected." George Reyes, CFO of Google. From the Financial Times - Facebook Applications (Widgets) Decrease in Popularity
"All of the top 10 leaderboard applications have seen substantial drops in daily users since peaking in November and December,"
From Read/Write Web
Highlighted by mmarlatt
Highlighted by bibliothecaire
Highlighted by bibliothecaire


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