The Story of the Fail Whale - ReadWriteWeb
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Web 2.0 Tools
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A collection of Web 2.0 Tools and Webtop Apps for creatives, designers, musicians, filmakers, indie tv producers and digital entrepreneurs. From the MsBehaviour Files for The Big Idea, the home of New Zealand's Creative Community.
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Saved by 9 people (0 private), first by anonymouse user on 2008-07-17
- Skipzusa on 2008-09-16 - Tags readwriteweb , twitter , fail whale
- Jazzjeppe on 2008-08-12 - Tags readwriteweb , fail whale
- Jh2fct on 2008-07-24 - Tags twitter , readwriteweb , fail whale
- Todbaker on 2008-07-19 - Tags fail whale , readwriteweb , cooperation , collaboration
- Kalei99 on 2008-07-18 - Tags twitter , fail , whale , tshirts , design , humor , social , networking
Public Sticky notes
But the number of sales made is only one aspect to this story - what's more compelling is the torrent of social media cooperation that Ev's tweet set off. Since then, Tom, Sean, and Yiying have continued to manage the Fail Whale community across the numerous social sites, making new friends, starring their favorite fan photos, and interacting with those who post to the Facebook fan page wall.
Highlighted by todbaker
Highlighted by jh2fct
The Fail Whale story is one that shows the value of open content. By making the art available, Yiying is now going to profit in more ways than if she had simply made the art available for purchase.
Highlighted by todbaker


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