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Driving Change: Selling SharePoint and Social Media Inside th...

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Saved by 10 people (0 private), first by anonymouse user on 2009-01-31


Public Sticky notes

Problem: Individuals are Unaware of the Basics of Social Media

Highlighted by ognyankulev

Highlighted by jdblack64

on 2009-01-31 by jdblack64

See the same thing in education - unwillingness to share because the idea is "special" to what that teacher does in his/her curriculum...

Highlighted by jdblack64

on 2009-01-31 by jdblack64

YES- THIS IS KEY!!! Educators are so busy - that just starting small, and starting efficient can be the one thing we can do to get the snowball rolling down the hill.

busy workers will not respond to buzzwords like "wiki," "blog," and "community."

Highlighted by jdblack64

on 2009-01-31 by jdblack64

SO TRUE...SO TRUE...WE MUST AVOID THE BUZZWORDS. BUT AT WHAT POINT IS A BUZZWORD NO LONGER A BUZZWORD, BUT THE ACCEPTED TERM TO DESCRIBE SOME TREND...???

Problem: Cynical Clients Who Don't Want to Share Information

Highlighted by ognyankulev

balk at the technology because they have no desire to share their knowledge for the benefit of the organization. These individuals tend to equate their knowledge with job security; therefore, they feel nervous about sharing out of fear that they wouldn't be needed any more.

Highlighted by jdblack64

"Look for agnostics, ignore atheists."

Highlighted by jdblack64

on 2009-01-31 by jdblack64

Love this line! You can always count on some good wisdom from Guy on issues like this.

Problem: Knowing Where to Start

Highlighted by ognyankulev

The point here is to take collaborative technology and apply it to processes that are routine and can be easily completed.

Highlighted by jdblack64

on 2009-01-31 by jdblack64

Start with relevant pressing issues that need quick solutions. Then the tool will gain greater adoption, much quicker, he's saying.

You are not selling a tool. You are trying to help people work in a smarter and more efficient way.

Highlighted by jdblack64

My personal experience has been that most people don't care what tool they are using, just as long as its easy, or easier then the way they had to do it before if that makes sense. And that most people don't want to change the way that they're doing things currently, even if its obviously easier, because currently = comfortable and change = scary.

Highlighted by jdblack64

knowledge management is about the people and their attitudes; it is about cooperation.

Highlighted by jdblack64

on 2009-01-31 by jdblack64

I'd love to read this guy's paper - a very interesting statement here...

Writing a lot and reading a lot feels natural to us, but to many people it is a chore - so we end up being our wiki's sole active user.

Highlighted by jdblack64

on 2009-01-31 by jdblack64

Apply this to a classroom setting, and you get the same thing going on. Those students who embrace writing as a communicationform will excel in their blogging, where as those who don't, see blogging as a chore. So extend this a bit further. Are those who have some good writing/typing skills poised to have a leg up as we head into the future? No one can argue the power of Web 2.0 - it's a personal printing press on steriods. Those who refuse its use will fall behind, and those who embrace will "win the race" ????