How to use Google Insights for Online Market Research |Techno...

Highlighted by suhit_a

Did you get the drift? If you are a local search player - you know what sort of queries (and most importantly, category) you need to cater to?

Most importantly, you get an idea of the target geography and queries  - so define your strategy accordingly (i.e. you can always say Bangalore is hot and serve this market, or say Delhi is growing and serve that - point is that you can get a good idea about the market and top category keywords people are looking for.

Similarly, look at ‘hosting’ query::

• Kerala, Delhi and Karnataka top the chart.
• What are people looking for? web hosting, free hosting, etc.

Highlighted by suhit_a