The New Yorker : Google's Moon Shot
Popularity Report
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URL Tag Cloud
- , copyright
- , literacy
- , google_books
- , change
- , googlebooks
- , Read
- , linklog
- , publishing
- , book
- , google.books
- , search
- , Feb
- , fra
- , digitalisering
- , seogså
- , Do
Bookmark History
Saved by 8 people (2 private), first by anonymouse user on 2007-02-12
- Rodmitch on 2008-04-25 - Tags toread , 2007
- Fiskeslo on 2008-03-25 - Tags blinklist , digitalisering , fra , google , seogså
- Lizbdavis on 2007-02-14 - Tags copyright , google , google.books
- Singhstart on 2007-02-13 - Tags book , search
- Chrisl on 2007-02-13 - Tags google , linklog , publishing
Public Sticky notes
Open Content Alliance, a consortium that includes Microsoft, Yahoo, and several major libraries, is also scanning thousands of books;
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“We really care about the comprehensiveness of a search,” Brin said. “And comprehensiveness isn’t just about, you know, total number of words or bytes, or whatnot. But it’s about having the really high-quality information. You have thousands of years of human knowledge, and probably the highest-quality knowledge is captured in books. So not having that—it’s just too big an omission.” As Marissa Mayer put it, “Google has become known for providing access to all of the world’s knowledge, and if we provide access to books we are going to get much higher-quality and much more reliable information. We are moving up the food chain.”
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“It is not the strongest of the species that survive, nor the most intelligent, but the ones most responsive to change.”
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“We are helping the publishers reach consumers that otherwise might not have known about their books and helping them market their books by giving limited but relevant previews of the books,” Jim Gerber, Google’s director of content partnerships, told me. “The Internet and search are custom made for marketing books. When there are a hundred and seventy-five thousand new books each year, you can’t market each one of those books in mass market.
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The legal assertion at the core of Google’s business plan is its purported right to scan millions of copyrighted books without payment to or permission from the copyright owners.
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The vast majority of books belong to a third category: still protected by copyright, or of uncertain status, and out of print.
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“We really analogized book search to Web search, and we rely on fair use every day on Web search,” David C. Drummond, a senior vice-president at Google who is overseeing the response to the lawsuits, told me. “Web sites that we crawl are copyrighted. People expect their Web sites to be found, and Google searches find them. So, by scanning books, we give books the chance to be found, too.”
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However, according to the plaintiffs in the cases against Google, the act of copying the complete text amounts to an infringement, even if only portions are made available to users. “What they are doing, of course, is scanning literally millions of copyrighted books without permission,” Paul Aiken, the executive director of the Authors Guild, said. “Google is doing something that is likely to be very profitable for them, and they should pay for it.
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Google asserts that its use of the copyrighted books is “transformative,” that its database turns a book into essentially a new product.
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