Print Article: How to be a Twitter all-star
Popularity Report
 |
|||
|
|||
|
|||
|
|||
|
|||
|
Rank
URL Tag Cloud
Bookmark History
Saved by 1 people (0 private), first by anonymouse user on 2008-12-12
- Pgillin on 2008-12-12 - Tags daily_reading , twitter
Public Sticky notes
After a while, as a Twitterer, you start to feel like you are friends with the people you follow and those who follow you
Highlighted by pgillin
Tweets like trivia questions and giveaways get great responses, especially impressive when that approach is more often than not frowned upon in the Twittersphere.
Highlighted by pgillin
It is necessary to have the person in the Twitter role equipped to handle news management, customer communications, to be able to write compelling tweets and be willing to be engaged at all times."
Highlighted by pgillin
We had a customer back in March who direct messaged us that the kiosks were down in Oakland and was frustrated," she said. "I called Oakland to find out exactly what was going on and sent him a reply that there was a power outage and it would be up soon."
Highlighted by pgillin
Or consider that one of the outcomes of Comcast's efforts is that folks are now defending them. "When you build a community, you may get some negative people, but others will come back and defend you," Eliason said. "Our customers see what we're doing and stand up for us. It's like they're saying 'Hey, they are trying to help. Leave them alone' whenever someone speaks out negatively about us."
Highlighted by pgillin
on 2008-12-12 by pgillin
And this is one of the most attacked companies in the blogosphere! Look at how quickly you can turn negativity around.
On Twitter, you have to be yourself. The people that do it well aren't hiding behind a fake persona. You can’t hide. You can't create a persona and be someone that you aren't
Highlighted by pgillin
There is no more powerful way to humanize your brand.
Highlighted by pgillin
Public Comment