PR 2.0: The Ties that Binds Us - Visualizing Relationships on...
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Saved by 9 people (-1 private), first by anonymouse user on 2009-02-24
- Luisalberola on 2009-03-28 - Tags social network , twitter , relationships
- Hanshenrik on 2009-03-09 - Tags twitter , granowetter , networks , hidden
- Jilltxt on 2009-03-07 - Tags no_tag
- Situpstraight on 2009-03-02 - Tags twitter , socialnetworking , study
- Hrheingold on 2009-03-02 - Tags twitter , social_networks , social_capital , social_media
Public Sticky notes
Scholars, advertisers and political activists see massive online social networks as a representation of social interactions that can be used to study the propagation of ideas, social bond dynamics and viral marketing, among others. But the linked structures of social networks do not reveal actual interactions among people. Scarcity of attention and the daily rhythms of life and work makes people default to interacting with those few that matter and that reciprocate their attention. A study of social interactions within Twitter reveals that the driver of usage is a sparse and hidden network of connections underlying the “declared” set of friends and followers.
Highlighted by hrheingold
But the linked structures of social networks do not reveal actual interactions among people
Highlighted by luisalberola
But the linked structures of social networks do not reveal actual interactions among people
Highlighted by luisalberola
But the linked structures of social networks do not reveal actual interactions among people
Highlighted by luisalberola
But the linked structures of social networks do not reveal actual interactions among people. Scarcity of attention and the daily rhythms of life and work makes people default to interacting with those few that matter and that reciprocate their attention.
Highlighted by jilltxt
Web and why they are inherently ambient and not intimate as opposed to those we maintain in the real world. In life, we embrace those relationships that are mutually beneficial and not necessarily one-sided.
Highlighted by swiffs
inherently ambient and not intimate
Highlighted by jilltxt
In life, we embrace those relationships that are mutually beneficial and not necessarily one-sided.
Highlighted by jilltxt
A link between any two people does not necessarily imply an interaction between them.
Highlighted by jilltxt
on 2009-03-07 by jilltxt
Related to Dave Weinberger's point in Miscellaneous that there's a difference between explicitly created profiles and implicit data (such as a tag cloud for del.icio.us)
According to the report, "A link between any two people does not necessarily imply an interaction between them. As we showed in the case of Twitter, most of the links declared within Twitter were meaningless from an interaction point of view. Thus the need to find the hidden social network; the one that matters when trying to rely on word of mouth to spread an idea,
a belief, or a trend."
Highlighted by hrheingold
The new social economy also aspired the building of bridges between the previously disconnected and interspersed relationships that join friends of a friend (FOAF).
Highlighted by swiffs
Social Networks have created a parallel friend/follower archetype that injects a homologous top-down network where individuals not only connect with those they know, but also with those who are interested in following their online activity, and not necessarily with the expectation of reciprocation
Highlighted by swiffs
Social Networks have created a parallel friend/follower archetype that injects a homologous top-down network where individuals not only connect with those they know, but also with those who are interested in following their online activity, and not necessarily with the expectation of reciprocation. This injects a new dynamic into online social relationships, one that facilitates and fosters a less personal, but still meaningful engagement, creating an ambient, persona-audience interconnection.
Highlighted by hrheingold
top-down network
Highlighted by jilltxt
He observes, "The number of people you follow on Twitter is not the whole truth. It’s more interesting [to see] who you are talking to whether you are following them or not. It [is] not a connection-based network but a performance-based network."
Highlighted by swiffs
This is what's called the "Hidden Network," but it's not representative of the whole story. This map merely represents a moment in time where context and related events connected individuals and therefore formed a transient first-level map of contextual relations or conversations.
Highlighted by hrheingold
The followers and followers of followers that consistently, and loyally, RT, @, promote, or cite (tweet) excerpts of content related to a particular username is a far more compelling revelation into the true influence and authority of a relevant network
Highlighted by swiffs
Whether or not these conversations are intended to elicit a response directly from a source or @username, the orbiting dialog around a particular person and the topic of conversation is paramount. We're seeing this increasing level of shared behavior in the practice of RT (retweeting) on Twitter or "liking" on Facebook or Friendfeed. The public sharing of relevant content introduced by any given individual sparks conversations across social graphs with or without the formal participation of the original contributor. This exchange changes based on the content that's introduced to the public.
This is what I call the Influence Factor (IF). It is a related network that connects second, third-level and sequential friends and friends of friends (FOFs) that are bound by topic and time.
This is what I call the Influence Factor (IF). It is a related network that connects second, third-level and sequential friends and friends of friends (FOFs) that are bound by topic and time.
Highlighted by hrheingold
RT (retweeting) on Twitter or "liking" on Facebook or Friendfeed. The public sharing of relevant content introduced by any given individual sparks conversations across social graphs with or without the formal participation of the original contributor
Highlighted by swiffs
shared behavior in the practice of RT (retweeting) on Twitter or "liking" on Facebook or Friendfeed
Highlighted by jilltxt
This is what I call the Influence Factor (IF). It is a related network that connects second, third-level and sequential friends and friends of friends (FOFs) that are bound by topic and time.
Highlighted by swiffs
the Influence Factor (IF). It is a related network that connects second, third-level and sequential friends and friends of friends (FOFs) that are bound by topic and time
Highlighted by jilltxt
This additional, but no less relevant, hidden phenomena is the explicit exchange of content, a private request, or an implicit action that catalyzes the sharing of information, content, or ideas across multiple, distinct social graphs to directly influence and catalyze the friends of those trusted social beacons as well as the progression levels of the friends of friends effect.
Highlighted by swiffs
the most accurate Relevant Net that truly documents actual relationships is The Backchannel - those individuals whom someone directly engages behind the scenes
Highlighted by jilltxt
In day-to-day online conversations, content exchange and reciprocity are the currencies that finance the Social Economy
Highlighted by swiffs
A social network is not necessarily bound by relationships as much as it is driven by the exchange of shared ideas and information through a one-to-one and one-to-many conversation
Highlighted by swiffs
In day-to-day online conversations, content exchange and reciprocity are the currencies that finance the Social Economy
Highlighted by luisalberola
In day-to-day online conversations, content exchange and reciprocity are the currencies that finance the Social Economy. This entire discussion is true and constant whether focused on Twitter or traditional social networks such as Facebook or MySpace.
A social network is not necessarily bound by relationships as much as it is driven by the exchange of shared ideas and information through a one-to-one and one-to-many conversation that is inclusive of top-down, bottom-up, inside-out, and outside-in peer-to-peer interaction.
Many of us forge relationships and engage in online conversations unlike those we maintain in the real world.
A social network is not necessarily bound by relationships as much as it is driven by the exchange of shared ideas and information through a one-to-one and one-to-many conversation that is inclusive of top-down, bottom-up, inside-out, and outside-in peer-to-peer interaction.
Many of us forge relationships and engage in online conversations unlike those we maintain in the real world.
Highlighted by hrheingold
The ties that bind us together in online networks aren't intrinsically dictated by people, but instead by constant as well as shifting contextual themes that unite us
Highlighted by swiffs
The ties that bind us together in online networks aren't intrinsically dictated by people, but instead by constant as well as shifting contextual themes that unite us. It forms the foundation for a different dynamic for engagement and a new definition of relationship
Highlighted by hrheingold
The individual social graph is then networked by the common interests of people as they relate to specific dialogue over time and also in the moment, and thus, it's always expanding and contracting
Highlighted by luisalberola
It is for this reason, that we should also create and analyze contextual maps based on the themes that bring us together.
Highlighted by swiffs
analyzing the connection and interaction between individuals and groups to more accurately identify and chart a "contextual map" that visualizes the distinct relationships united by commonality, affinity, and/or loyalty.
Highlighted by swiffs
It is for this reason, that we should also create and analyze contextual maps based on the themes that bring us together.
Therefore keywords, not necessarily those conversations we host or "@" in aggregate, are the primary research criterion when analyzing the connection and interaction between individuals and groups to more accurately identify and chart a "contextual map" that visualizes the distinct relationships united by commonality, affinity, and/or loyalty.
Therefore keywords, not necessarily those conversations we host or "@" in aggregate, are the primary research criterion when analyzing the connection and interaction between individuals and groups to more accurately identify and chart a "contextual map" that visualizes the distinct relationships united by commonality, affinity, and/or loyalty.
Highlighted by hrheingold
It is for this reason, that we should also create and analyze contextual maps based on the themes that bring us together.
Highlighted by luisalberola
Public Comment