Boxes and Arrows
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Saved by 10 people (1 private), first by anonymouse user on 2006-07-28
- Bashford on 2008-03-27 - Tags IA , design , interaction , ui , usability , webdesign
- Nzabchuk on 2007-11-20 - Tags quickd
- Olishaw on 2007-05-10 - Tags IA
- Doozer on 2007-04-12 - Tags del.icio.us , imported , websitedev
- Nitram079 on 2007-01-31 - Tags good , user-journeys
Public Sticky notes
An introduction to user journeys
“...Answering customer needs is the end point of our journeys through the structure and the starting point of our thinking about the journey itself. ”
Designing a website’s structure around customer needs creates trust—trust in the web as a valuable space to interact with a brand, product, or service. Such a website provides your customers with a valuable first point of contact.
User journeys are a method for conceptualising and structuring a website’s content and functionality. These journeys allow us to shift away from thinking about structure in terms of hierarchies or a technical build.
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