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50 Essential Strategies For Creating A Successful Web 2.0 Pro...

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Saved by 32 people (-4 private), first by anonymouse user on 2009-01-27


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1. Start with a simple problem

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2. Create prototypes as early as possible.

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3. Get people on the network to work with the product prototype rapidly and often

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4. Release early and release often.

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5. Manage your software development and operations to real numbers that matter.

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6. Gather usage data from your users and input it back into product design as often as possible.

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7. Put off irreversible architecture and product design decisions as long as possible.

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8. Choose the technologies later and think carefully about what your product will do first.

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9.  When you do select technologies, consider current skill sets and staff availability.

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10. Balance programmer productivity with operational costs. 

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11. Variability in the productivity amongst programmers and development platforms each varies by an order of magnitude. 

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12. Plan for testing to be a larger part of software development process than non-Web applications.

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13. Move beyond traditional application hosting.

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14. Have an open source strategy.

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15. Consider mobile users as important as your regular browser customers.

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16. Search is the new navigation, make it easy to use in your application

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17. Whenever users can provide data to your product, enable them

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18. Offer an open API so that your Web application can be extended by partners around the world.

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19. Make sure your product can be spread around the Web by users, provide widgets, badges, and gadgets. 

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20. Create features to make the product distribute virally.

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21. The link is the fundamental unit of thought on the Web, therefore richly link-enable your applications.

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22. Create an online user community for your product and nurture it. 

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23. Offer a up-to-date, clean, compelling application design

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24. Load-time and responsiveness matter, measure and optimize for them on a regular basis. 

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25. User experience should follow a "complexity gradient."

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26. Monetize every page view.

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27. Users' data belongs to them, not you.

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28. Go to the user, don't only make them come to you. 

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29. SEO is as important as ever, so design for it.

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30. Know thy popular Web standards and use them.

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31. Understand and apply Web-Oriented Architecture (WOA)

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32. Online products that build upon enterprise systems should use open SOA principles.

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33. Strategically use feeds and syndication to enable deep content distribution. 

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34. Build on the shoulders of giants; don't recreate what you can source from elsewhere. 

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35. Register the user as soon as possible.

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36. Explicitly enable your users to co-develop the product. 

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37. Provide the legal and collaborative foundations for others to build on your data and platform.

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38. Design your product to build a strong network effect. 

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39. Know your Web 2.0 design patterns and business models.

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40. Integrate a coherent social experience into your product.

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41. Understand your business model and use it to drive your product design.

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42. Embrace emergent development methods.

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43. It's all about usability, usability, and usability

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44. Security isn't an afterthought. 

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45. Stress test regularly and before releases. 

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46. Backup and disaster recovery, know your plan.

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47. Good Web products understand that there is more than the Web. 

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48. Look for emerging areas on the edge of the Web.

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49.  Plan to evolve over time, for a long time.

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50. Continually improve yourself and your Web 2.0 strategies.

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