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The Future Of Apple Is In 1960s Braun: 1960s Braun Products H...

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Saved by 29 people (-11 private), first by anonymouse user on 2008-01-15


Public Sticky notes

keeping the design "honest."

Highlighted by tobogan

This passion for "simplicity" and "honest design" that is always declared by Ive whenever he's interviewed or appears in a promo video

Highlighted by tobogan

sparse

Highlighted by bobbygee

• Good design is innovative.
• Good design makes a product useful.
• Good design is aesthetic.
• Good design helps us to understand a product.
• Good design is unobtrusive.
• Good design is honest.
• Good design is durable.
• Good design is consequent to the last detail.
• Good design is concerned with the environment.
• Good design is as little design as possible.

Highlighted by joel

• Good design is as little design as possible.

Highlighted by tobogan