The Truth About Twitter « Social Enterprise Blog
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Twitter has become what’s its users wanted, not what it’s designers intended.
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micro-sharing across personalized networks.
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I keep up with some.
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What makes all of this workable are the user conventions. @ lets me send messages to specific individuals so I’m not just broadcasting posts, but responding to other people’s posts, sharing my ideas, and actually connecting. # enables me to assign a tag to a post so it can be more easily grouped and found by others, in some cases enabling something like real-time chat or asynchronous message board uses. RT provides a mechanism for sharing great posts and information across networks. And of course, the use of URL shorteners enable Twitter to be the stem sentence of a much longer, more in-depth piece of content.
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This is the central value of Twitter — it’s basically a giant link exchange that is mediated by human expertise.
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Human-recommended content that is shared en masse in real time is something new. Human-recommended content that is shared en masse in real time across personalized networks is something revolutionary and game-changing.
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Twitter’s demographic is the mid-career professionals who use the technology to extend professional networks, share expertise, and otherwise increase the scope and breath of the resources they can draw on to be successful.
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It takes time, patience, and active cultivation to create your own personalized network.
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Today we laugh at people who couldn’t see the value of a telephone or underdstand it’s uses. I wonder how history will regard those who couldn’t see value in Twitter or the fundamental shift in communication and sharing that it represents. I won’t be shocked when folks take me to task for comparing the two, but I’m prepared for that if for no other reason that I’m pretty sure I’m right. For those of you who continue to wonder about Twitter and it’s value, I hope this has helped. For those of you who continue to be derisive for want of effort or intellect, I hope history judges you accordingly. Now, as you might expect, I will be tweeting about this post.
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