LinkedIn PR | Top 10 Ways to Become a Subject Matter Expert |...
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Grow your connections in the categories you want to reach;
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After you accept an invitation, reply with a quick personal message that includes a few bullet points about what you do
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After you accept an invitation, reply with a quick personal message that includes a few bullet points about what you do, an opportunity to ask questions about your industry and additional ways to connect with you online such as your blog, ezine or forum.
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Present your profile to match the audience
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Present your profile to match the audience you want to target with benefits or accomplishments that highlight your expertise to draw them in
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In the websites section of your profile, add a link to a page that lists your news, social media bio, articles or publications.
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post questions that collect information for a report or survey you’ll publish as a white paper based on your LinkedIn community’s experience.
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work your way up to becoming an expert by giving top-rated answers
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Talk about your LinkedIn networking experiences on your blog and in your marketing communications and make your LinkedIn site [www.linkedin.com/in/yourname] as prominent as your home page URL in all communications
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